<HTML><BODY style="word-wrap: break-word; -khtml-nbsp-mode: space; -khtml-line-break: after-white-space; "><P class="MsoNormal" style="text-align: justify;"><SPAN style=""><SPAN class="Apple-style-span" style="line-height: 24px; "><FONT class="Apple-style-span" face="Baskerville" size="5"><SPAN class="Apple-style-span" style="font-size: 18px;">Critical culture as a mode of production stands in contradistinction to those practices that would reduce human possibility to a finite number of principles and conceptual categories. Those who manage and maintain capital understand the significant role cu this critical culture plays in constructing and sustaining our Subjectivity. Consequently over the last 60 years having perfected mass media, they have made a concerted effort to integrate all areas of cultural production into their mechanism of social control. </SPAN></FONT><SPAN style=""><SPAN style=""><FONT class="Apple-style-span" face="Baskerville" size="5"><SPAN class="Apple-style-span" style="font-size: 18px;">To create a counterbalance, rather than merely slowing the progress this efforts to order all aspects of everyday life requires an aesthetic and political ideology capable of generating embodied experiences that leave us with the ability to make judgments upon which we may act imaginatively/ creatively rather than merely reactively. To achieve this objective, we must rethink our critical criteria and aesthetic practices, so that our intellectual and material production are capable of consciousness "building" rather than consciousness ‘raising.’ As such, rather than constituting a space of marginalized engagement, critical culture duly reordered can afford a space that permits us to step outside the existing reactive social model ordered by the instrumental logic of either/or - for/ against that dominates our present culture of opposition. This obliges us ethically to abandon the fruits of many hard-won victories and modes of resistance because their underlying assumptions no longer correspond to the actual conditions. The present logic of exposing "truth" in order to form communities of the like minded, ignores the fact that Capital in its corporate form exists independently of any class, and its dementia is a structural condition rather than merely one of individual, or even collective ignorance, abuse, or malfeasance. Consequently as an autonomous system (an artificial intelligence), Capitalism can no longer be addressed by the traditional forms of social protest, intervention and opposition or the implicit goal of such practices.</SPAN></FONT></SPAN><SPAN style=""><FONT class="Apple-style-span" face="Baskerville" size="5"><SPAN class="Apple-style-span" style="font-size: 18px;"> </SPAN></FONT></SPAN></SPAN></SPAN></SPAN></P><DIV class="MsoNormal" style="text-align: justify;"><FONT class="Apple-style-span" face="Baskerville"><BR class="khtml-block-placeholder"></FONT></DIV><P class="MsoNormal" style=""><SPAN style=""><FONT class="Apple-style-span" size="6"><SPAN class="Apple-style-span" style="font-size: 21.3333px; line-height: 32px;"> </SPAN></FONT><SPAN class="Apple-style-span" style="line-height: 32px;"><O:P></O:P></SPAN></SPAN></P><P class="MsoNormal" style=""><FONT class="Apple-style-span" size="6"><SPAN class="Apple-style-span" style="font-size: 21.3333px; line-height: 32px;"><BR class="khtml-block-placeholder"></SPAN></FONT></P><DIV><BR class="khtml-block-placeholder"></DIV><DIV><BR class="khtml-block-placeholder"></DIV></BODY></HTML>