[iDC] Introduction (A. Aneesh)

Aneesh aneesh at uwm.edu
Wed Jun 11 19:15:50 UTC 2014

Hello everyone,

I am happy to join what looks like a wonderful list leading to the conference. My name is Aneesh, first and last, and can be read with an emphasis, Aneesh Aneesh, or as a meaningless repetition. I'm Associate Professor of Sociology and Global Studies at the University of Wisconsin, Milwaukee. Previously, I taught in the Science and Technology Program at Stanford University (2001-04). My scholarship intersects the realms of globalization, labor, and technology. In 2006, I authored a book, Virtual Migration: the programming of Globalization (Duke 2006), that attempts to bring the three together in a meaningful way. On a similar topic, I published an article, Global Labor: Algocratic Modes of Organization, that may be of interest to some of you.

 My new book, Neutral Accent: How Language, Labor, and Life Become Global (Duke U Press), will be available early next year. In recent years, I have co-edited two books, Beyond Globalization: Making New Worlds in Media, Art, and Social Practices (Rutgers 2011) and The Long 1968: Revisions and New Perspectives (Indiana 2013).

I'm mentioning my abstract for the presentation at the digital labor conference below:

The Uses of Personality: Social, Bureaucratic and System Identities
While social identity is an identity continually renegotiated through linguistic interactions and social performances, bureaucratic identity—glimpsed in passports, driver’s licenses, and other identity cards—is a construction of fixed personhood for the purposes of modern organizational needs, ensuring that the member has remained essentially the same despite changes in personality, body, and behavior. With the spread of information technologies, however, there has emerged a new variation of identity—system identity, which represents persons as dynamically forming clouds of data. While system identities can serve the bureaucratic need for identifying members, their role far surpasses the functional necessities of inclusion and exclusion. This presentation highlights the importance of this differentiation, and charts its latest development.


A. Aneesh
Associate Professor of Sociology and Global Studies
Bolton Hall 770, P.O. Box 413
Milwaukee, WI 53201-0413
414 229-2234 phone

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